Entry Title |
Walkers Slim Line Unit |
Category |
Sustainability Category |
Company Name |
Display Plan Limited |
Client Company Name |
PepsiCo International UK and Ireland |
Entry Number |
SU-004 |
Year Entered |
2016 |
Target Environment
The display was targeted at the following environments: • Supermarket retailers • Convenience stores • Travel retail • Food to go • Food service, quick-serve restaurants [More]
Materials
Materials: • Wire for shelving • Card graphics (printed with water based inks) • Powder coating for steel • Square tube steel Construction processes: • The base and vertical frame elements are cut and welded from standard profile steel tubing. This steel has no less than 75% recycled content. • Prod.... [More]
Objectives
Walkers™ were looking for a new display solution, that would be thinner than previous models, and so could be placed in a higher range of locales. The smaller design, of the slim-line rack, enabled the display to be brought to the consumer, providing a convenient purchase solution – instead of relyi.... [More]
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