SU. Sustainability Award

Entry Title Mega Maynards Sustainabin Category SU. Sustainability Company Name InContrast/STI Line Client Company Name Mondelez International Year Entered 2014 Target Environment Focused on Convenience, Forecourt and Independents for the Maynards Discovery Patch launch and used across all channels/retailers depending on promotion. Freestanding unit for tactical placement, ideally near confectionery aisle or checkout. [More] Materials Generic dumpbin chassis and headers: litho-printed 1.2 displayboard was chosen as it was suitably durable, enabled curves and eye-catching shapes, and was strong enough when curved to support product hanging from hooks. Acetate window increases visib.... [More] Objectives GENERIC PERFORMANCE: Client feedback: ‘A fantastically creative and adaptable display that has sustained the presence of our brands in prime selling locations for much longer periods than before, increasing sales while reducing environmental impact, .... [More]

Entry Title Nivea For Men Boots MG Category SU. Sustainability Company Name StormDFX Ltd Client Company Name Beiersdorf UK Ltd Year Entered 2014 Target Environment The target retail environment for this POP was High Street. This Nivea For Men mid gondola display was produced for a 4 week promotional shelf site in Boots. The Nivea For Men skincare range is bought both by men for themselves but also by women for .... [More] Materials True to life 3D rendered visuals were produced along side flat artwork and a planagram for approval. Once brand and retailer had approved all elements a full colour prototype was produced. As we had previously produced a tray with a similar look and .... [More] Objectives Paddy Carmody , Shopper Activation Manager, Beiersdorf " This display did exactly what we wanted it to do. Very clear and on brand message with excellent environmental credentials This card POP display provided a strong communication platform and cal.... [More]

Entry Title M&S Greencast - Monks Cross Category SU. Sustainability Company Name TPS Visual Communications Limited Client Company Name Marks & Spencer Year Entered 2014 Target Environment In Store Display - M&S sustainable learning store [More] Materials Greencast acrylic sheet. Gluing/diamond polishing/fabrication [More] Objectives In 2013 Madraperla announced the proposed launch of ‘greencast’ acrylic using a state of the art carbon neutral recycling plant in Milan. Whilst this was a breakthrough in acrylic manufacture TPS Visual Communications proposed to M&S the possibilit.... [More]

Entry Title RBSNatWest Select Platinum Experiential Window Category SU. Sustainability Company Name Vista Client Company Name RBS NatWest Year Entered 2014 Target Environment These innovative window installations were included in 3 large NatWest branches – Wimbledon, London Bridge and Bloomsbury – as part of a campaign to promote NatWest’s Platinum Select Account. Each store had a huge window display (size) including a li.... [More] Materials Each window display was constructed from flame retarded MDF which was painted using a pre-catalysed finish to ensure durability and resilience. The main graphics area was constructed using 6mm Foamex board with a bright, high quality, full colour dig.... [More] Objectives This installation marked a new and innovative first for British banking and the high visual impact of the installations channelled some of the major high street players such as Selfridges and Harvey Nichols, by translating a sense of theatre into a r.... [More]