POPAI Autumn Shopper Seminar

POPAI's shopper seminars provide an invaluable forum for retail marketing professionals to gain unique best practice insight into recent retail marketing campaigns and in-store innovations, as well as to share, debate and network with their peers.

Hosted in Leicestershire, the event will open for registration slightly later than usual at 10am and feature time for networking, before an update from POPAI at 10:30am, and case study presentations from Kellogg's, Boots, and Shopper Intelligence.

Immediately after this event, starting with lunch at 1pm, will be the Lighting Innovations Workshop.

Speed to market without design compromise - delivering Kellogg's POS automation

Discover how FMCG brands seeking Right First Time with fast turnaround efficiency and consistency are utilising the latest technology

Find out how to use innovative thinking to remain one step ahead of markets in challenging times

Neil Starkey, European POS Design Manager, Kellogg's

Matt Barrass, Account Director, Aire Global

Raising the bar on the Christmas customer experience with Elf on the Shelf mascots

Hear about the 2022 in-store customer experience campaign which elevated the infamous Elf on the Shelf partnership

How life real-size Elf on the Shelf mascots brought fun, entertainment and joy to all in-store

Discover how Boots are going bigger and better for 2023 to create a fun day out for families to enjoy whilst doing their Christmas shopping

Kelly Collister, Commercial Planning Manager, Boots

Sarah Mclellan, Account Director, N2O

Optimising your in-store shopper marketing with AI

What typically happens in store

What does a good display need to do

How can AI help

Chris Adkins, Managing Director, Shopper Intelligence UK

The agenda for the day is:

10.00 Coffee & Registration

10:30 POPAI Intro

10:45 Kellogg's & Aire Global

11:15 Coffee & Networking Break

11.40 Shopper Intelligence

12.00 Boots & N2O

12:30 Lunch

13:00 Lighting Workshop Begins

Parking for the venue is available directly opposite: https://bit.ly/ParkingAtkins

Book your place

Location: The Atkins Building Lower Bond Street Hinckley Leicestershire LE10 1QU

Members: £ FREE | NON-Members: £150.00