POPAI Winter Shopper Seminar

winter Shopper Seminar

5th December, Woburn House Conference Centre
9am - 12:30pm

POPAI's shopper seminars provide an invaluable forum for retail marketing professionals to gain unique best practice insight into recent retail marketing campaigns and in-store innovations, as well as to share, debate and network with their peers.

The event will open for registration at 9:00 am and feature time for networking, before an update from POPAI at 9:45 am, followed by presentations from our brand and retailer guests and the Shop! Global Awards UK winners announcement, closing with lunch at 12:00 pm.

REMEMBER: Members go free so secure your place today!

Why Physical Retail Matters

- Physical stores offer an opportunity to build a relationship with your customers, unlike anything else

- How H&B has done this across a 800 store refit program

- Why you should be doing the same

Richard Fisher, Design Manager, Holland & Barrett

Brand Repositioning in-store

- As brands reposition their tone of voice to attract new consumers and changing consumer needs, how do we ensure the in-store environment reflects this whilst not jeopardising existing audiences and instant brand recognition?

- Repositioning starts at the digital touchpoint and physical stores follow.

- Delivering consistency across all touch points.

Amelia Macdonald, Head of Retail Experience, Colart

Rejuvenating the Forecourt Brand Experience for the Next Generation

- Redefining what clarity and simplicity means for the brand

- Creating a distinctive brand personality

- Looking forward for meaningful growth

Brendan Boyle, COO, TapCreative

Michelle Levett, Retail Director, Rontec

All event bookings are subject to POPAI's Terms and Conditions which can be found HERE

Book your place

Location: Tavistock Room, Woburn House Conference Centre, Tavistock Square, London, WC1H 9HQ

Members: £ FREE | NON-Members: £150.00