Winter POPAI Seminar

POPAI's quarterly seminars provide an invaluable forum for retail marketing professionals to gain unique best practice insight into recent retail marketing campaigns and in-store innovations, as well as to share, debate and network with their peers.

Starting with tea and coffee at 9.30am there will be time for networking before an update on POPAI's activities and review of 2013. We will then hear from John West Foods and Seven Seas and lunch will be provided at 12.30pm.

Confirmed Guest Speakers:

Nick Bentley Head of shopper marketing, John West Foods Executing P-O-P in-store: working with retailers to achieve stand-out - Exploring the challenges that brand owners face with execution in-store - Game changing tactics using shopper insight - Opportunities for future growth away from promotions	Nicola Truswell Customer Marketing Manager, Seven Seas Developing a new exclusive brand with Boots, and how it was launched - Understanding what the retailer wants from an exclusive launch - What the launch plan looked like, through to execution in store - Learning for future launches

Price: Members - Free / Non Members - £95

Booking: To book a place please email info@popai.co.uk or call 01455 271 856.