Global Retail Trends - Brand body language by GDR Creative Intelligence

 This presentation covers case studies that reconsider the un-tapped potential of a brand's physical assets, in order to: 

• Create new brand moments
• Subtly interrupt the shopper journey
• Articulate the brand promise in a more tangible way (seeing is believing) 

Presented by Sophie Corcut, Senior Consultant at GDR Creative Intelligence on 21st September at the POPAI Shopper Seminar in Manchester.