Author: Think Plan Do
Document Type: Presentation
File Size:
Publication Date: 3 November 2016
Originally presented by Sharon Yourell Lawlor, Managing Director of Think Plan Do at the Irish Shopper Seminar on the 3rd November 2016 in Dublin.
The benefit of a great value proposition:
- Developing a clear target market
- Solving your consumer or shopper's problem
- Why you have to face up to your competition
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