SHOPPER INSIGHTS SEMINAR

10th July, Woburn House, London
Explore how shoppers interact with retail environments at this half-day seminar. Featuring real-world case studies from POPAI members.
The POPAI Awards Nominations will also be announced!

Book your place HERE

 

We are a progressive industry association, promoting best practice, dedicated to enhancing the total shopper experience.

We publish research, organise conferences, industry awards, training seminars and best practice programmes to benefit our members who include retailers, brands, agencies and manufacturers.

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MAXIMISING RETAIL IMPACT: Understanding POP, Shopper Behaviour & Industry Evolution  

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L'Oréal: Digital Display - Bringing retailer and brand together in Selfrdges

The presentation covers a digital screen roll-out project in the luxury beauty hall in Selfridges London, a space with many brands and identities fighting for the shoppers’ attention. 

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InStore Spring Issue

This issue shines a spotlight on best practice in wholesale, offering perspectives on how to stand out in this competitive space. We also take a deep dive into the world of cosmetics, as well as featuring a Global Retail Trends report from GDR. 

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Tesco Mobile: It pays to be connected?

Tesco Mobile detailed the challenges they have communicating their offer in a shop-in-shop, within a busy grocery environment and in a space that is no bigger than a high street barbers.

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