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Progressive industry association, promoting best practice, dedicated to enhancing the total shopper experience.

We publish research, organise conferences, industry awards, training seminars and best practice programmes to benefit our members who include retailers, brands, agencies and manufacturers.

 

VM & DISPLAY SHOW PRESENTATIONS

On day 1 of the VM & Display Show we hosted our Spring Shopper Seminar where we heard from: 

Shark BeautyTM

Primark

GDR

L'Oréal

POPAI members can download the presentations using the links above. 

 
SHOPPER MARKETING FOUNDATION COURSE

A one-day, interactive session exploring the shopper & best practice in P-O-P. From better understanding today’s shopper to improving P-O-P effectiveness, this one-day session will give you practical, real-life best practices that you can implement right away to boost retail performance and personal achievement.

Sessions are led by POPAI’s senior leadership team; with supporting learning materials included.

Next course date: 3rd July BOOK HERE

Location: Leicestershire

 
POPAI AWARDS 2024
  

The POPAI Awards 2024 are now open for entry! 

The POPAI Awards continue to represent the very best in creativity and in-store excellence.

Download the Entry Guide

Find out more about the entry process HERE

EARLY BIRD DEADLINE -
12th April

ENTRY DEADLINE -
26th April

 
COMPLIANCE & SUSTAINABILITY REPORT

In this report, sponsored by Linney, we have looked closely at what compliance means to brands and retailers.

We have explored how this is approached differently for temporary and permanent display, how compliance is measured and audited, and explore whether sustainability could have a positive impact on compliance levels, helping to reduce waste and streamline processes.

Download HERE

NEW REPORT: DO IT YOURSELF AI
 
Brands and retailers are releasing generative AI tools and other smart devices to help consumers carry out tasks, saving them time and removing the need to learn technical skills. This trend is about brands and retailers putting AI tools directly into the hands of customers, making previously complex processes simple and intuitive to use.
 
As generative AI matures and the technology becomes more accessible, businesses are figuring out how it can be used to improve operational efficiency and elevate customer satisfaction. 

 Read the report HERE